TopShelf newsroom

U.S. online grocery sales surged to a new high of $12.5 billion in September 2025, marking a 31% increase over the previous year and the second consecutive month a record was set.

A record number of monthly users for eGrocery services helped fuel the sales growth, as “free” delivery combined with convenience continues to attract customers.

U.S. online grocery sales totaled $9.8 billion for June 2025, a 27.6% increase compared to last year.

U.S. online grocery sales in May 2025 finished at $8.7 billion, a 27.0% increase compared to last year with Delivery driving nearly all the gains.

Mercatus announces the launch of DXPro, a fully connected digital experience platform designed to help grocers grow sales, deepen loyalty, and streamline commerce operations amid intensifying competition.

Five years after the pandemic started, grocers are competing in a very different online grocery landscape where YOY growth has returned, driven by Delivery and fueled by deep discounts.

Freson Bros. has partnered with Mercatus to launch a state-of-the-art online ordering platform for fresh foods and prepared meals. This collaboration highlights Freson Bros.' dedication to enhancing customer convenience, supporting community engagement, and maintaining excellence in service.

1WorldSync and Mercatus announce a partnership designed to enhance product data management, streamline rich content syndication, and optimize user-generated content across Mercatus’ extensive retailer network.

The U.S. Online Grocery segment jumped 31% versus last year, ending February 2025 with $10.3 billion in monthly sales, and more than 80 million households placed one or more eGrocery orders during the month, a record high.

Mecatus announces the appointment of Jessica Hagewood, CPA, as its Chief Financial Officer (CFO). Hagewood will lead Mercatus’ financial strategy, focusing on profitable growth, operational efficiency, and long-term scalability.

The U.S. online grocery market finished January 2025 with $10.0 billion in monthly sales, a 16.6% increase over January 2024 as all three fulfillment methods posted year-over-year (YOY) sales gains.

The U.S. online grocery market ended December 2024 with $9.6 billion in monthly sales, an 18.7% increase over last year as all three fulfillment methods posted year-over-year (YOY) sales gains.

The integration of Augmodo’s SmartBadge wearable cameras with Mercatus’s digital commerce platform, provides grocery retailers with an innovative solution for capturing real-time shelf data.

The U.S. online grocery market ended November 2024 with $9.6 billion in monthly sales, a 17.8% increase over last year as all three fulfillment methods posted year-over-year (YOY) sales gains.

The U.S. online grocery market ended October 2024 with $10.5 billion in monthly sales, an impressive 27.9% increase over last year as all three receiving methods posted solid year-over-year (YOY) sales growth

While lower income households remain Walmart’s core online grocery customer segment, a growing base of affluent households played a vital role in driving Walmart’s strong growth through the first half of 2024 (1H24) due to higher order frequency and higher spending than other customer segments according to the latest edition of Profiling the Online Shopper: eGrocery Purchase Patterns in the U.S..

The U.S. online grocery market ended August 2024 with $9.9 billion in monthly sales, a 7.0% increase over last year as all three fulfillment methods posted year-over-year (YOY) sales growth.

Stater Bros. Markets, in partnership with Swish Brand Experiences and Mercatus, a leading provider of digital engagement and eCommerce solutions for regional grocers, is pleased to announce the launch of an all-new digital Sponsored Product Sampling program. 

The total U.S. online grocery market ended July 2024 with $7.9 billion in monthly sales, a 9.2% increase over last year.

The U.S. online grocery market finished June 2024 with $7.7 billion in monthly sales, an 8.0% increase over last year. Delivery sales surged after aggressive promotions last month, Ship-to-Home posted strong results due to increased spending per order, and Pickup held steady year-over-year according to the Brick Meets Click/Mercatus Grocery Shopper Survey fielded June 30-31, 2024.

The U.S. online grocery market totaled $6.8 billion in sales for May 2024, a 0.4% dip versus last year. Despite a year-over-year gain in overall monthly active users (MAU), sales growth was restrained by a pullback in order frequency across all receiving methods versus last year, according to the Brick Meets Click/Mercatus Grocery Shopper Survey fielded May 30-31, 2024.

While sales across all receiving segments increased, the flight-to-value continues as Supermarkets served just 30% of active HHs in April 2024 vs. 50% for Mass.

Mercatus announces the appointment of Lee Lambeth as its Vice President of Retail Operations.  In his new role, Lambeth will in oversee the delivery and implementation of the company’s product portfolio, enhancing its solutions to better serve and expand Mercatus’ retail client base. 

Overall grocery sales in the U.S. are forecast to grow at a compound annual growth rate (CAGR) of 1.6% through 2028, considerably slower than the 5.6% posted over the five years ending in 2023, which were powered by the pandemic and price inflation. While slower growth is expected for overall grocery sales, the online segment (aka eGrocery) is projected to increase at a CAGR of 4.5%, more than three times faster than the 1.3% rate anticipated for the in-store segment over the next five years, according to the new report, U.S. eGrocery Sales Forecast: 2024-28, developed by Brick Meets Click and sponsored by Mercatus.

The overall U.S. online grocery market ended March with total monthly sales of $8.0 billion, holding steady compared to a year ago, according to the most recent Brick Meets Click/Mercatus Grocery Shopper Survey fielded March 29-30, 2024.

The U.S. online grocery market finished February with total monthly sales of $7.9 billion, down 10.5% compared to 2023, according to the most recent Brick Meets Click/Mercatus Grocery Shopper Survey fielded February 28-29, 2024.

The U.S. online grocery market finished January with total sales of $8.5 billion, up 1.8% compared to 2023, according to the most recent monthly Brick Meets Click/Mercatus Grocery Shopper Survey fielded January 30-31, 2024.

Announcing the all-new AisleOne, personalized marketing automation and loyalty system are transforming the way grocers go to market with the ability to target and engage each customer individually. 

The U.S. online grocery market finished 2023 with $95.8 billion in total sales, down 1.2% compared to 2022, according to the annualized results from the monthly Brick Meets Click/Mercatus Grocery Shopper Survey.

Relationshop, a provider of digital engagement solutions for supermarkets and other retail chains, announced today that it has finalized a merger with a leading provider of eCommerce solutions for regional grocers and independents.

The U.S. online grocery market posted $8.1 billion in total monthly sales for November, up 5.2% compared to last year’s $7.7 billion, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded November 29-30, 2023. 

Composite-level sales across 25 U.S. grocery banners dropped 13.5% during a 12-week period ending September 20, 2023, versus the same period last year, according to the just-published eGrocery Performance Benchmarking report from Brick Meets Click and sponsored by Mercatus.

The U.S. online grocery market increased by 5.0% versus last year, ending October with $8.2 billion in sales, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded October 30-31.

The online grocery market in the U.S. declined 3.1% in September versus last year, ending the month with $7.5 billion in sales, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded September 29-30, 2023. 

As many households engaged in back-to-school activities, the online grocery market in the U.S. grew 8.7% compared to last year, ringing up $9.3 billion in sales for August 2023, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded August 30-31, 2023.

Mercatus and Swish Brand Experiences, an emerging marketing technology company, are delighted to announce an impactful strategic partnership aimed at advancing the value of product sampling for grocery retailers and CPG brands.

Walmart captured nearly 36% of all U.S. eGrocery sales in Q2 2023, up more than 5 percentage points from the prior year and its highest share to date, according to the new report, Measuring the Online Grocery Market: eGrocery Share in the U.S.

The U.S. online grocery market posted $7.2 billion in total sales, down 7.0% compared to last year, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded July 29-30, 2023.

The U.S. online grocery market finished June with $7.1 billion in total sales, down 1.2% compared to last year’s $7.2 billion, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded June 29-30, 2023.

New research suggests that regional grocers who operate their own eCommerce web site and/or mobile app should reassess the role and relationship that various elements of pricing can have in creating a win-win outcome for customers and retailers alike.

Mercatus promotes Mark Fairhurst to Chief Growth Officer, who will lead revenue acceleration and expansion efforts to support grocery retailers' omnichannel success.

The U.S. online grocery market finished May with $6.9 billion in total sales, down 3.4% compared to last year’s $7.2 billion, according to the latest monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded May 30-31, 2023.

Mercatus, a leading provider of eCommerce solutions for grocery retail, announced today that the organization has made it onto the 2023 Best Workplaces in Technology List.

According to the latest Brick Meets Click/Mercatus Grocery Shopping Survey fielded April 28-29, 2023, overall eGrocery sales for April 2023 totaled $8.2 billion, up 0.9%, versus a year ago.

Mercatus and Eagle Eye, a global digital marketing technology company that helps retail and hospitality companies build more personalized relationships with customers announce a strategic partnership to bring innovative, data-driven marketing capabilities to their grocery clients' eCommerce experiences.

A new report examining where and how shoppers choose to buy groceries online found that while the overall base of average monthly users in the U.S. has increased by nearly 3 percentage points, the online penetration of Supermarkets declined by 2 points in 2022 compared to 2021 levels.

The U.S. online grocery market in March posted $8.0 billion in total sales, down 7.6% compared to last year, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded March 30-31, 2023.

The U.S. online grocery market finished last month with $8.8 billion in total sales, up 1.5% compared to last year, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded February 26-27, 2023.

Mercatus, a leading provider of grocery eCommerce solutions, today announced the appointment of two key leaders to further support its growth and evolution. Rhonda Bosch assumes the new role of Chief Operating Officer and Steve Benteau joins as Chief Technology Officer.

At Mercatus, we are proud to celebrate International Women's Day by #EmbracingEquity! We are hosting women-led sessions, awards, games, and an educational webinar.

The U.S. online grocery market finished January with $8.4 billion in total sales, down 1.2% compared to last year, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded January 30-31, 2023.

Buehler’s Fresh Foods and Mercatus, a leading provider of grocery eCommerce solutions, today announced a partnership to bring Buehler’s valued customers a modern, fully integrated online ordering and fulfillment experience.

U.S. online grocery sales are forecast to grow at a compound average growth rate (CAGR) of 11.7% over the next five years, increasing online’s share of overall grocery spending from 11.2% in 2022 to 13.6% in 2027, according to the 2023 Brick Meets Click/Mercatus 5-Year Grocery Sales Forecast.

Mercatus is proud to announce the evolution of Mercatus Mobile, an entirely new mobile commerce experience for grocery retailers and their customers. Mercatus Mobile delivers a seamless shopping experience to help grocers increase mobile conversions, improve order frequency and retain online customers.

The U.S. online grocery market finished December with $9.1 billion in total sales, up 2.4% compared to a year ago, and only 2% lower than the record high of $9.3 Billion last seen in Q1 of 2021, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded December 28-29, 2022.

The U.S. online grocery market finished November with $7.7 billion in total sales, down 10% compared to a year ago, but only 2% lower than the $7.8 billion reported for the two prior months, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded November 29-30, 2022.

The U.S. online grocery market finished October with $7.8 billion in total sales, down 3% compared to a year ago and flat versus the prior month, according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded October 28-29, 2022.

Mercatus is proud to congratulate Stater Bros. Markets on the successful launch of their all new shoppable first-party commerce site and native mobile app powered by Mercatus. This now enables Stater Bros. to offer delivery services from all 170-plus stores and grocery pickup at 6 locations with more coming soon!

Customers who had a positive online grocery customer experience were 2.2 times more likely to use that service more often than those who had a negative experience, according to new grocery customer research from Mercatus, Omnichannel Shopper Behavior Report Vol 3.

Great Places to Work Canada has named Mercatus on their list of Best Workplaces for Inclusion 2022. We have always believed that our people make us great, so we want to congratulate everyone at Mercatus for this achievement!

Total U.S. online grocery sales in September declined 3% year over year to $7.8 billion according to the monthly Brick Meets Click/Mercatus Grocery Shopping Survey fielded September 29-30, 2022. However, the ongoing research initiative reported that third quarter online grocery sales for 2022 gained nearly 4% to $24.1 billion compared to 2021, driven by significant gains in Delivery and to a lesser degree Pickup.

The top reason shoppers choose to use grocery Pickup is because of lower service fees, closely followed by customers not wanting to wait at home for a delivery order according to new grocery customer research from Mercatus, Omnichannel Shopper Behavior Report Vol 2.

Total U.S. online grocery sales slipped by less than 1% versus last year to $8.5 billion in August. Despite this small year-over-year dip, ongoing shopper research conducted by Brick Meets Click over the last four years shows how eGrocery sales have remained at significantly elevated levels following the dramatic surge experienced at the onset of the pandemic.

New shopper behavior research from Mercatus, fielded June 30 through July 1, 2022, shows that one of the most important reasons shoppers choose not to use a grocery delivery service is that they want to pay no more than necessary, which was tied with wanting to select their own produce.

Total U.S. online grocery sales for July jumped 17% year over year to $7.8 billion, driven by inflationary pressures and strong demand for Delivery and Pickup services triggered by ongoing COVID concerns, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded July 29-30, 2022.

Total U.S. online grocery sales in June climbed 6% year over year to $7.2 billion, and for the second quarter, eGrocery posted $22.4 billion in sales, a gain of 1% gain compared to 2Q 2021, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded June 29-30, 2022.

More than talking the talk, Mercatus is walking the walk with Pride Month activities that offer the chance to learn, support and celebrate the LGBTQIA2S+ community.

Total online grocery sales finished the month of May at $7.1 billion, 1.7% higher versus a year ago, as inflation is motivating many customers to adapt where and how they shop online for groceries, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded May 28-29, 2022.

Conventional grocery stores in the top-performing quartile generated average weekly online grocery sales of $43,895, 6.3 times higher than the median sales of $6,934 for rest of the stores, according to the Brick Meets Click eGrocery Performance Benchmarking 2021 Wave. 

Kowalski’s Markets, a family-owned grocery retailer with 11 stores based in Woodbury, Minnesota, and Mercatus, a leading provider of grocery eCommerce solutions, announced that Kowalski’s has successfully launched its new, more refined online grocery experience.

April online grocery sales pulled back 3.8% versus last year, finishing at $8.1 billion, as total order volume dropped 5.8% driven by lower order frequency and a slightly smaller monthly active user (MAU) base, according to the Brick Meets Click/Mercatus Grocery Shopping Survey.

Delivery services rebounded in March 2022 due to aggressive expansion of third-party providers into grocery and the aggressive focus on faster cycle times in the range of 15 minutes or less.

The total U.S. online grocery market generated $8.7 billion in sales during February, a gain of 8.5% compared to the same period a year ago, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded February 26-27, 2022.

Participating in International Women's Day #breakthebias, with special events, sessions, and a charitable donation supported by the Mercatus IDEA team. Mercatus is creating space for women by women in technology.

Long-term, established online grocery customers collectively generated more than 3.5 times the revenue for conventional grocers than new customers did during the final 4-week period examined in the Brick Meets Click eGrocery Performance Benchmarking 2021 Wave.

The U.S. online grocery market generated $8.5 billion in sales and accounted for nearly 12% of total grocery spending during January, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded January 29-30, 2022.

Conventional grocers reported a 6.8% drop in online grocery sales on a same-store basis during the 12 weeks ending September 28, 2021, versus the prior year, according to the Brick Meets Click eGrocery Performance Benchmarking 2021 Wave.

The U.S. online grocery market captured $8.9 billion in sales during December as over 69 million households shopped online to satisfy grocery-related needs, according to the Brick Meets Click/Mercatus Grocery Shopping Survey.

The U.S. online grocery market generated $8.6 billion in sales during November, which includes $7.0 billion from the pickup/delivery segments and $1.6 billion from ship-to-home, reported the Brick Meets Click/Mercatus Grocery Shopping Survey fielded November 29-30, 2021.

Mercatus announced that for the 3rd year in a row, the organization has been named on the list of Best Workplaces in Technology.

The U.S. online grocery market generated $8.1 billion in sales during October, driven by $6.4 billion from the pickup/delivery segment and $1.7 billion from ship-to-home.

The report confirms that U.S. online grocery customers are predominantly oriented towards grocery pickup services with 75% of survey respondents preferring store pickup.

The U.S. online grocery market generated $8.0 billion in sales during September, driven by $6.4 billion from the pickup/delivery segment and $1.7 billion from ship-to-home.

The U.S. online grocery market generated $8.6 billion in sales during August, a gain of 4.7% versus a year ago, as ship-to-home sales dropped nearly 22% to $2 billion and the combined delivery/pickup segment grew over 16% to $6.6 billion.

The U.S. online grocery market generated $6.7 billion in sales during July, as ship-to-home sales declined to $1.4 billion while the combined pickup/delivery segment remained steady at $5.3 billion for the third straight month.

The U.S. online grocery market generated $6.8 billion in sales during June, down 23% versus a year ago and 3% lower versus May, as ship-to-home sales totaled $1.5 billion and pickup/delivery reached $5.3 billion, according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded June 27-28, 2021.

The 16% drop in sales in May 2021 was driven by declines in several key performance indicators including monthly active users, order frequency, and average order value. Despite these reductions, total online sales in May remained 3.5 times higher than pre-COVID levels (2.0 billion in total sales for Aug. 2019 per prior Brick Meets Click research). 

Mercatus, a leading provider of grocery eCommerce solutions, today announced that it will work with Stater Bros. Markets to expand the grocer’s digital grocery presence with a retailer-branded and -controlled online shopping experience that will scale with its business.

The U.S. online grocery market finished April with $8.4 billion in sales, contracting by 10% compared to March’s $9.3 billion, but gaining 16% versus April 2020. Despite this decrease, total online grocery sales in April 2021 were more than four times higher than pre-pandemic levels.

John Lucot has joined the company as senior strategic advisor to the executive team, where he will support retailer engagement initiatives, providing his deep grocery and industry knowledge to ensure the success of the Mercatus client community and further advancement of Mercatus’ cloud offerings.

Mercatus announces that it has been named among the 2021 Best Workplaces in Canada, ranking 33 out of 50 companies recognized by Great Places to Work Canada. Employees enjoy lifestyle and wellness spending accounts and a company culture dedicated to supporting personal well-being, diversity, equity, inclusion, and accessibility.

The ongoing shift to pickup and delivery orders helped propel a rebound in U.S. online grocery sales in March, reaching a peak for the past year, according to the latest Brick Meets Click/Mercatus Grocery Shopping Survey.

The total U.S. online grocery market posted $8.0 billion in sales during February, a 14% drop from January’s $9.3 billion, as fewer households went online for groceries and placed fewer orders than in January according to Brick Meets Click/Mercatus Grocery Shopping Survey fielded Feb. 26-28, 2021.

The total U.S. online grocery market posted $9.3 billion in sales during January as more than 69.7 million U.S. households placed on average 2.8 orders across delivery, pickup and ship-to-home according to the Brick Meets Click/Mercatus Grocery Shopping Survey fielded Jan. 28-31, 2021.

Enhanced order process enables grocers to offer SNAP EBT and EBT Cash on their eCommerce sites, while supporting them through the certification application and set-up processes

The continued strong monthly sales trend, which has remained above the $8 billion level since May underscores the growing importance for companies to develop, implement, and execute sustainable business building strategies.

For the second consecutive year Mercatus, a leading grocery eCommerce provider has been named on GPTW list, Best Workplaces in Technology

Grocers' ability to address these three strategic questions will determine their ability to thrive in the coming months as competition intensifies.

The partnership, which began in 2017, has empowered Piggly Wiggly to continually enhance its eCommerce experience and fulfillment operations and services via Mercatus’ Digital Engagement and Digital Commerce solutions.

While the overall grocery retail segment grew 8% in Q2 2020 compared to Q2 2019, Incisiv’s second annual Grocery Digital Maturity Benchmark, sponsored by Mercatus, FlyBuy and ShopperKit, found that the top 25% of the most digitally mature retailers grew 19%, or 2.4 times the industry average.

Comprehensive research report is a barometer of the dramatic changes in consumer behavior and preferences during the coronavirus pandemic, and provides prescriptive guidance to retail leaders across the grocery industry.

U.S. grocery delivery and pickup sales for August 2020 totaled $5.7 billion, down from June’s peak, but other key performance indicators showed strength.

Facilitating conversations with retail executives, experts and technology innovators, The Digital Grocer offers agnostic positions on the state of and projected growth in grocery retail technology, commerce and business.

The new solution enables grocers and national consumer brands to optimize their advertising process, increase revenue and grow shopper loyalty

Results from June 2020 monitoring of COVID-19’s impact on consumer behavior identifying insights and implications for retailers and brands.

Mercatus Enhanced Fulfillment is a white-labeled, retailer-owned curbside pickup experience powered by industry-leading fulfillment technology and advanced location-based communications.

Results from monthly monitoring of COVID-19’s impact on consumer behavior identifying insights and implications for retailers and brands.

Detailed eBook maps out the steps grocery retailers can take to win back control of the online shopping experience and recoup lost margins from third-party delivery marketplaces.

The partnership gives grocers the opportunity to own their end-to-end shopping experience from point of sale to the delivery to the customer.

Find out how Mercatus helped Smart & Final get back in charge of their digital future, launching their new bilingual online shopping experience for business and household customers.

Mercatus and Smart & Final announced today that the retailer successfully launched two customized online shopping portals serving household shoppers and business customers.

Mercatus today announced that it has partnered with Giant Tiger Stores Limited, the leading Canadian discount retailer, to power the retailer’s new mobile app.

At Mercatus, we’re passionate about creating an incredible company. To do that, we attract the smartest, most creative and talented people, and provide an environment where they can grow and thrive both professionally and personally.

The Mercatus platform, enhanced with Radius Networks’ FlyBuy service, offers grocers and retailers flexibility for web and mobile communication to improve the efficiency of the fulfillment process, resulting in a better shopper and in-store associate experience.

Mercatus announces it has partnered with ShopperKit, an enterprise class software built specifically for in-store grocery fulfillment, to help grocers more efficiently execute click & collect and delivery fulfillment of online orders.

Mercatus today announced the addition of Thom Riley, a talented retail veteran, to its client success team.

Mercatus summarizes significant success and continued support of North American grocery and retail brands during 2018.

Mercatus announces it has partnered with DoorDash, a leader in last-mile logistics, to offer a wider range of delivery capabilities to grocers and retailers.

Mercatus announces the launch of Mercatus Dispatch, the white label delivery capability for grocery retailers.

Mercatus hosted a Spring Hackathon on April 4–6 in Toronto. The competition confirmed what we already knew: Mercatus has some of the smartest and most enterprising digital innovators in the country.

We’re incredibly proud and honoured to be named one of the Best Workplaces™ in Canada for 2018 by the folks at the Great Place to Work® Institute.

Mercatus at Shoptalk announces it has partnered with Shipt, a leading online same-day delivery platform.

Mercatus announces that its latest platform enhancements now support digital coupons, allowing shoppers to more conveniently maximize their savings when ordering online.

TechFest Toronto brought out top tech talent and employers to meet-and-greet. Mercatus Technologies pitched the crowd on the importance of work-life balance and pride in what you do for Engineering and DevOps talent in Toronto.

Leading retailer launches new and improved online experience powered by the Mercatus Integrated Commerce Platform™

Digital grocery innovator adds retail industry veteran and M&A business advisor to accelerate growth.

The release of these new and enhanced features is in response to a critical need for tools that encompass the full scope of grocery operations—from promotion to conversion, and operational fulfillment to delivery.